Nick Liebenberg has a business administration background from Wits Business School and is a founding member of Laeveld Agrochem. Nick is the Chief Executive Officer with over 47 years’ experience in the crop industry. He spent twenty years of his career with Bayer Crop Science on a national basis, of which the last years as commercial manager of Bayer South Africa (sales and marketing).
As a director, Corné Liebenberg holds a BCom Honours degree in Marketing from the University of Pretoria and is a founding member of Laeveld Agrochem. As a director Corné aims to keep Laeveld Agrochem a market leader with unique innovations, products and new technology to exceed clients’ expectations.
Jantjie Bouwer holds a degree in BCom Accounting from the University of Pretoria. Since 1999, Jantjie and Corné have run various businesses together, of which Laeveld Agrochem is the most significant. Jantjie is one of the key players in administration and strategic development.
Liezel Allers is a non-executive Director and Human Resources Manager at Laeveld Agrochem (LAC). She has been involved at LAC for the past 30 years. As Personnel Head, she is responsible for all appointments, reviewing employee benefits and optimising the growth potential of employees. Liezel also serves as chairman of the following committees: Social & Ethics Committee, Remuneration Committee and Employment Equity Committee.
Cullen Botes holds a BSc Agric degree in Applied Plant and Soil Science. He worked at Villa Crop Protection in herbicide development for 8 years. He was the herbicide portfolio manager and later appointed commercial manager for the Northern provinces. Cullen is currently the Technical Commercial Manager at Laeveld Agrochem.
Chris Thompson studied for a BSc Agriculture degree from Pietermaritzburg University. He spent 17 years with Bayer in R&D, technical, marketing and commercial functions. He joined LAC in 2004 and his current roles are Technical Manager for Crop Protection and Market Development in the Northern area of RSA.
Phillip Venter has a PhD in Sustainable Agriculture and is the Plant Nutrition Manager at Laeveld Agrochem. He focuses on offering services and the best plant nutrition products available through the LAC network by helping everyone in the value chain to produce more sustainably. Portfolio growth and holistic solutions that are more environmentally friendly and profitable are sought.
Kobus Hurter holds a Master’s degree in Sustainable Agriculture with experience in the management of mega scale corporate farms with vegetable crops, as well as the evaluation of farming opportunities across Africa. He is currently focusing on small-scale farming development using specially designed starter packs as well as technologically advanced practices to help and to train small-scale farmers to grow vegetables themselves.